Discover Long Island campaign wins tourism award

BeLONG on Long Island, the advertising campaign launched by Discover Long Island in 2019 has won a national marketing award.

The campaign received a 2020 eTSY award for Best Content Marketing Program in the small budget category from the eTourism Summit Excellence Awards.

Powered by Expedia Group Media Solutions, the awards celebrate the best of 2019-2020 tourism promotion with awards in 11 categories covering destination campaigns focused on website content, video, email, augmented and virtual reality, influencers and innovative approaches.

“We are honored to be recognized as the best in our industry for content marketing by Connect Travel and the eTourism Summit community for our “BeLONG on Long Island” campaign,” Kristen Jarnagin, president and CEO of Discover Long Island, said in a written statement. “This innovative campaign transcends tourism paving a way for destination leadership through economic development and sparking community pride at a time when our small businesses and locals have needed it most.”